Hate literature propaganda shifts even low-right-wing university students’ attitudes.

Evidence

We have covered nine attitude-change experiments on the effects of hate literature upon university students. The studies showed such propaganda “worked.” It made people believe Jess that the Holocaust occurred, it made them less accepting of and more hostile toward homosexuals, and it effectively wiped out support for feminist professors. I would have bet that Low RWAs would prove more resistant to hate literature than others, and I would almost always have been wrong. — Bob Altemeyer, The Authoritarian Specter, 3316

Categorization

• XREF: Connects to Altemeyer’s broader right-wing authoritarianism research and the general finding that even resistant populations are persuadable by propaganda. — connects to: Overt hate rhetoric becomes normalized once elite mainstream figures amplify it — Deepa Kumar, Islamophobia and the Politics of…, 653; University professors are highly conformist and suppress views conflicting with their academy’s beliefs — Dieter Plehwe, Quinn Slobodian & Philip Mirowski (eds.), Nine Lives of Neoliberalism, 129