Happiness is only attainable through fetishized attachment to objects

Evidence

It is as reasonable as it is unreasonable: reasonable in recognizing idolization; unreasonable in turning against its own goal, which is present only where it need be justified to no authority, indeed to no intention: no happiness without fetishism. β€” Theodor W. Adorno, Minima Moralia, 148

Categorization

  • APHORISMS: A genuinely aphoristic compression: the demand for happiness not justified to any authority turns out to require fetishism.
  • XREF: Resonates with the child’s Arabian Nights question about valuing stones as hoard, not exchange β€” the whole dialectic of enlightenment in a single image. β€” connects to: Pleasure historically mediated by apparatus collapses into a single technical object β€” Jean Baudrillard, Simulacra and Simulation, 376; The desire to possess aims at unity with the object; The image of uninhibited vitality itself recycles commodity fetishism (+4 more)
  • DEEPTHINKING: The paradoxical formula β€” happiness requires fetishism, yet fetishism is idolatry the enlightenment rightly dismantles β€” resists easy resolution.

Broader Connections