Fading hope breeds reverent repetition of emptied political slogans.

Evidence

Yet the further the rational expectation diminishes that society’s doom can really be averted, the more reverently they repeat the old prayers: masses, solidarity, Party, class struggle. While not a single idea in the critique of political economy is firmly believed any longer by the adherents of the left-wing platform; while their newspapers daily and witlessly trumpet forth theses that outdo all revisionism yet signify nothing, and can be replaced at will tomorrow by the opposite, the ears of the faithful party-liners show a musician’s sensitivity to the faintest disrespect for the slogans that have jettisoned theory. — Theodor W. Adorno, Minima Moralia, 143

Categorization

  • XREF: Strong echo of Horkheimer/Adorno on administered culture, and prefigures Sloterdijk’s critique of cynical reason — ‘enlightened false consciousness.’ — connects to: Vague ideological slogans can mask rather than resolve real political contradictions — Antonio Gramsci, Selections from the Prison Notebooks, 2766; Elementary foundational ideas grow into political pillars through innumerable repetition — Antonio Gramsci, Selections from the Prison Notebooks, 651; Repeated slogans sever language from lived experience, linking advertising with totalitarian control. — Theodor W. Adorno, Max Horkheimer, Dialectic of Enlightenment, 121 (+7 more)
  • DEEPTHINKING: The mechanism — inverse relation between rational expectation and ritual repetition — is a genuine psychological-institutional law stated with aphoristic compression.

Broader Connections