Early Twitter influencers experimentally iterated on posting style to find a successful formula.

Evidence

There is a reason why I can post 150 times a day and still have 2,000 followers. People seem really interested in what I am saying. I get more replies than most of the tech experts, because my things … make you want to stick to them and reply. I happen to have a knack for it I guess. I spent a year and a half changing the way I tweet, on a monthly basis, to find that algorithm of success. — Alice E. Marwick, Status Update, 303

Categorization

• XREF: Connects to viral-content craft debates today, e.g. the ‘Twitter/X algorithm’ discourse among modern influencer marketers.
• SEED: Could anchor an essay contrasting the self-experimentation ethos of early micro-celebrities with today’s platform-driven analytics.