Early internet success no longer required techno-utopian ideals or DIY ethos

Evidence

Operating out of an LA Coffee Bean & Tea Leaf, Lavandeira epitomized the new breed of internet entrepreneur, entirely disconnected from techno-utopianism or the DIY ethos of the nineties. He didn’t hide his motivations: “I want to sell out as fast and as hard as I can.” — W. David Marx, Blank Space, 173

Categorization

• XREF: Directly challenges the Web 2.0 democratization narrative — sets up the death of the sellout mechanism Marx describes. — connects to: The internet’s egalitarian founding promise hardened into corporate libertarianism — Jürgen Habermas, A New Structural Transformation of the…, 34; Web 2.0 severed its DIY lineage by abandoning punk critique of labor; Early web community pioneers worked deliberately to shape technology toward human connection — Alice E. Marwick, Status Update: Celebrity, Publicity,…, 132 (+4 more)