Corporate structures hide the precarious hustle of influencer economics

Evidence

Wyoming has no personal income tax, and the constantly shifting and reinvented attempts to brand new products and new industries is, in some ways, a synthesis of the precarious influencer’s attempts to constantly “hustle” and invent new scams and new business opportunities with a murky corporate logic that obscures the vertical integration of the many diverse aspects of one’s life. — Grant Bollmer, Katherine Guinness, The Influencer Factory, 316

Categorization

  • XREF: Connects to the reader’s labor theory of value question: the commodity is the influencer’s life itself, and the LLCs obscure who realizes the surplus.