Conceptual art can reverse the museum’s information flow toward the viewer

Evidence

The artist answers the issue of Information by reversing the question: information is no longer spreading from the museum towards the public; on the contrary, it is the viewer who is solicited to deliver his or her opinion on the very project of the demonstration. — David Theo Goldberg, John Solomos, A Companion to Racial and Ethnic Studies, 2918

Categorization

• XREF: Connects to reader’s work on institutions and reputation — museums as information-direction controllers versus participatory inversion.