Comfort makes alternate social arrangements unimaginable

Evidence

Its supreme promise is an ever-more-comfortable life for an ever-growing number of people who, in a strict sense, cannot imagine a qualitatively different universe of discourse and action, for the capacity to contain and manipulate subversive imagination and effort is an integral part of the given society. — Herbert Marcuse, One-Dimensional Man, 166

Categorization

• ADDENDUM: Directly supports the reader’s article angle on consumption as control — the flatting of critical thought via comfortable need-satisfaction.
• XREF: Echoes today’s ‘no alternative’ discourse and the neutralization of critique through lifestyle incorporation.