Calling mass audiences cultural dopes is itself an unsocialist view.

Evidence

Now, if the forms and relationships, on which participation in this sort of commercially provided ā€œcultureā€ depend, are purely manipulative and debased, then the people who consume and enjoy them must either be themselves debased by these activities or else living in a permanent state of ā€œfalse consciousness.ā€ They must be ā€œcultural dopesā€ who can’t tell that what they are being fed is an updated form of the opium of the people. That judgment may make us feel right, decent, and self-satisfied about our denunciations of the agents of mass manipulation and deception—the capitalist cultural industries: but I don’t know that it is a view which can survive for long as an adequate ac count of cultural relationships; and even less as a socialist perspective on the culture and nature of the working class. Ultimately, the notion of the people as a purely passive , outline force is a deeply unsocialist perspective. — Hall, Stuart, Essential Essays, Volume 1, 1004

Categorization

Category: Contrarian or Surprising Claims

  • DEEPTHINKING: Hall’s clean logical demolition of the ā€˜false consciousness’ critique — showing that the condescending view of audiences contradicts socialism’s own commitments — is reversible and reusable.