Best practices diffuse across governance and business as a shared lingua franca.

Evidence

As governance becomes the “lingua franca of both the political and business establishments,” ostensibly neutral, yet norm-laden notions such as best practices circulate across a range of public institutions, knowledge domains, warfare, and welfare. — Wendy Brown, Undoing the Demos, 252

Categorization

  • XREF: connects to: Best practices exemplify neoliberal governance’s soft power and antipolitics — Wendy Brown, Undoing the Demos: Neoliberalism’s…, 262; Functional language serves to coordinate and subordinate society — Herbert Marcuse, One-Dimensional Man: Studies in the…, 404; The linguistic metaphor reorganizes how social practices are theorized across disciplines. (+1 more)

Broader Connections