An activist hedge fund triggered massive divestitures and layoffs at AT&T through shareholder pressure.

Evidence

Elliott Management, an activist hedge fund with over 50 billion in assets under management as of 2021, sued Universal Studios in 2013 over a slate of films it helped finance, purchased nearly two million shares of Comcast in 2015, and took a 3.2 billion position in AT&T in 2019. Its “activist campaign” included the release of a widely publicized letter that pushed the company to divest assets, castigated its CEO, criticized its acquisition of Time Warner and DirecTV, and demanded layoffs—sorry, my mistake, it recommended “improved operational efficiency” by “eliminating … duplicative layers,” to take advantage of a large “opportunity for rightsizing and simplification” through “workforce planning” and “strategic outsourcing.” It also demanded more dividends and share buybacks. Despite outcry from AT&T’s main labor union, the Communications Workers of America, lamenting an “archetypal ploy of vulture capitalists,” AT&T did what it was told: it fired CEO Randall Stephenson; it fired over forty-two thousand employees; it increased dividends and buybacks; it spun off Time Warner into a merger with Discovery; it spun off DirecTV and sold a 30 percent stake to the private equity fund TPG; it sold its anime service Crunchyroll to Sony, giving it a monopoly, as Sony already owned the other major anime service, Funimation; it sold prominent gossip outlet TMZ to Fox Corporation; and it sold Xandr, its advertising technology company, to Microsoft, which it would later use in its partnership with Netflix. — Andrew deWaard, Derivative Media, 146

Categorization

  • SEED: Crunchyroll’s sale to Sony creating an anime monopoly is a concrete ownership-structure detail affecting what anime fans can stream and how licensing works — a possible angle on consolidation’s effects on subculture access.
  • XREF: Connects to the book’s Part One theme of finance reshaping industries before Part Two traces it into texts; also parallels Private Equity rollup logic in acquired debt-loading.
  • QUESTION: Does the author later tie the AT&T divestiture (especially Xandr/Microsoft’s future Netflix use) to any specific streaming-textual feature — e.g. ad tiers? Worth tracking as the causal-chain test.