A right-leaning counterculture can prove more marketable than left-leaning rebellion.

Evidence

In the past, abrasive countercultural aesthetics served as barriers to mainstream absorption. But this new right-leaning counter-counterculture that McInnes cultivated—rock machismo, raunchy photography, admiration for “white trash,” and political incorrectness—proved easily marketable to provincial audiences. — W. David Marx, Blank Space, 77

Categorization

• XREF: Connects to the ‘death of the sellout’ mechanism the reader is tracing — why provocation stopped being a barrier to commerce.
• SEED: Angle: the market logic by which edgy reactionary aesthetics outcompete leftist counterculture for mainstream distribution.